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About the Webinar:

Join us for an in-depth training on how to effectively use the California Association of Orthodontists (CAO) Digital Marketing Kit to elevate your practice’s online presence and attract more patients from your local community. 

In this webinar, we'll guide you through the 30-day kick-start plan, teaching you step-by-step how to utilize a wide range of digital assets, including social media graphics, blog templates, CAO member badges, and website copy. You’ll also learn how to harness the power of AI tools like ChatGPT to create compelling content, boost your search rankings, and engage with potential patients in a meaningful way. 

This session is tailored specifically for CAO orthodontists who want to enhance their digital marketing efforts, grow their patient base, and be recognized for their commitment to superior orthodontic care.

 Learning Objectives: 

1. 1. Understand how to implement the 30-day kick-start marketing plan to drive patient engagement and enhance your practice’s online visibility.
   2. Learn how to utilize the blog templates and AI prompting guidelines to create high-quality, SEO-optimized content that highlights the benefits of CAO membership and professional orthodontic care.
   3. Explore how to effectively use CAO member badges and website copy to differentiate your practice and build trust with potential patients.
   4. Discover strategies for maximizing social media impact using CAO-provided graphics, signs, and captions to showcase your expertise and attract local patients.
   5. Gain insights into using digital marketing to increase patient inquiries and consultations by positioning yourself as the go-to orthodontist in your community, leveraging the power of the CAO brand and assets.