Today’s patients live in an on-demand world. They order food, book rides, and schedule haircuts with just a few taps on their phones. But when it comes to dental appointments, the process often feels stuck in the past—long phone calls, clunky forms, limited hours. That’s friction. And friction is the enemy of growth.

In this guide, you’ll learn why reducing friction in your scheduling process is the fastest path to happier patients, a less-stressed team, and a more profitable practice.